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How Cosmetic Physicians Can Succeed in a Recession

Aesthetic physicians need to be more strategic when attracting aesthetic patients to their practice. The use of education and creative marketing strategies will help them flourish during this shaky economy. Read more

               

Dentist’s team built for body makeovers

Imagine having a 12-person staff dedicated to your every physical need, whether it is whiter teeth, a toned body or a complete wardrobe makeover.

That is exactly what the Body Inc. team is doing for Metro Detroiters who are looking to make long-term changes in their appearance — and want the help of some of the area’s top experts in hair, makeup, body, clothing and accessories.

Founded by Clawson-based cosmetic dentist Alan R. Grodin, Body Inc. is a conglomeration of 12 area professionals with experience in plastic surgery, vision enhancement, laser medical services, anti-aging treatments, physical therapy, pain management, fitness, fashion, hair and make-up, spa services and jewelry. Read more

               

Health Talk: Botox

With the increasing obsession about staying young forever, Botox treatments have become very popular. By removing unwanted wrinkles, many agree that Botox possesses the cosmetic wonders to return that youthful appearance.

Botox is not only used for its cosmetic abilities, but also for treating certain health problems like cervical dystonia, blepharospasm, and strabismus. Dystonia is a neurological disorder that causes shoulder and neck muscle contractions. Read more

               

Quick MedSpa Marketing Tip - Use Google AdWords

In today’s economy, it’s more important than ever your medical spa marketing dollars bring in clients today. With, Google AdWords you can open an account for free, and have an advertising campaign promoting a laser hair removal special at your medical spa within an hour or two. Read more

               

Cosmetic surgery: The new tools of the corporate trade

Your bosses and co-workers can claim diet and exercise all they want. The truth is, that healthy glow might be the result of cosmetic enhancement.

And it might put them at a competitive advantage for the next promotion.

It’s a phenomenon occurring across the country. Plastic surgery, once the dominion of Hollywood starlets, has found a home in the corporate boardroom. Read more

               

As Doctors Cater to Looks, Skin Patients Wait

Dr. Donald Richey, a dermatologist in Chico, Calif., has two office telephone numbers: calls to the number for patients seeking an appointment for skin conditions like acne and psoriasis often go straight to voice mail, but a full-time staff member fields calls on the dedicated line for cosmetic patients seeking beauty treatments like Botox.

Dr. Richey has two waiting rooms. The medical patients’ waiting room is comfortable, but the lounge for cosmetic clients is luxurious, with soft music and flowers. Read more

               

Get rid of wrinkles

Not all of us choose to age gracefully. Instead, many women decide to get a little help along the way to stay looking younger. Botox, peels, lasers … it’s all so confusing. If you have been considering getting some sort of wrinkle treatment from dermatologist or plastic surgeon, here’s the lowdown on several common wrinkle treatments that are available today. Read more

               

Key to Angelina-like Cheeks - Add Volume to Deep Fat Compartment

ASPS Study Says Discovery of Deep Fat Compartment Essential to Facial Rejuvenation

ARLINGTON HEIGHTS, Ill. – Not only are cheeks central to your face – they are central to the American concept of beauty. A study in June’s Plastic and Reconstructive Surgery®, the official medical journal of the American Society of Plastic Surgeons (ASPS), found that a deep fat compartment located within the cheek is vital to a youthful-looking face. Not only does rejuvenating or returning volume to this fat compartment make the cheek more youthful, it also improves volume loss under the eyes, helps eliminate “parentheses” lines around the nose and mouth and gives more curve to the upper lip – essentially restoring a youthful appearance to the overall face. Read more

               

Cosmetic Procedures Still Booming Despite Economy Concerns

New Survey by the American Society for Dermatologic Surgery Reveals Fillers, Laser-Related and Injectable Toxin Procedures Continue to Rise.

Despite concerns that the U.S. economy is heading toward a recession, procedures that make consumers feel good and confident about the way they look continue to be in demand according to a new survey released today by the American Society for Dermatologic Surgery (ASDS).

Nearly 63 percent of member respondents are maintaining a consistent volume of bookings for existing patients seeking cosmetic-related procedures compared to six months ago, while 24 percent had indicated an increase. Additionally, nearly 32 percent of dermatologic surgeons indicated that the number of new patients making appointments had increased by up to 30 percent. Read more

               

Cosmetic Plastic Surgery Spending Increases 9 Percent to $12.4 Billion

ARLINGTON HEIGHTS, Ill. – Despite domestic concerns like inflation and a looming home lending crisis, average Americans continue to spend money on plastic surgery. According to the latest procedural statistics report from the American Society of Plastic Surgeons (ASPS), almost 12 million cosmetic plastic surgery procedures were performed in 2007 - a 7 percent increase from 2006 and a 59 percent increase from 2000. Also, 5.1 million reconstructive plastic surgery procedures were performed last year.

“The report tells me Americans are devoted to looking and feeling their best,” said Richard A. D’Amico, MD, ASPS president. “High demand continues for less invasive and relatively less expensive procedures, but there were also promising rebounds in some surgical procedures.”

Numbers of surgical cosmetic procedures remained unchanged from the previous year, with more than 1.8 million procedures performed in 2007. The top five surgical procedures were breast augmentation (348,000, up 6 percent), liposuction (302,000, unchanged), nose reshaping (285,000, down 7 percent), eyelid surgery (241,000, up 3 percent), and tummy tuck (148,000, up 1 percent). Read more

               

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IAPAM Aesthetic Medicine Resources

• Recent News

  • IAPAM Announces Strong Growth in Botox and Weight Loss
  • Almost Half of Americans Approve of Cosmetic Plastic Surgery Regardless of Income
  • Despite Recession, Overall Plastic Surgery Demand Drops Only 2 Percent From Last Year
  • Body Shaping Companies Announce Co-Marketing and Sales Alliance at American Academy of Dermatology
  • Palomar Medical Presents New Aesthetic Products at the American Academy of Dermatology Annual Meeting
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  • IAPAM Reports on the Best Practices for the use of hCG in Weight Loss
  • hCG in Medically Supervised Weight Loss Programs

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