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Cosmetic Facial Injectables – Making Sense of the Options

Botox, Artecoll, Juvaderm, Restylane – the list goes on an on. We’ve all heard of them but many people considering a cosmetic procedure don’t fully understand the basics of these products. In recent years, minimally invasive procedures have become increasingly popular within the fields of cosmetic surgery and cosmetic medicine. Most popular amongst these non-surgical treatments are cosmetic facial injectables.

Cosmetic injectables can be classified as filling agents and relaxing agents, both of which are generally used to reduce the appearance of facial wrinkles, creases, or furrows.

Filling agents (“fillers”) include Restylane, Juvaderm, Radiesse, and Artecoll and work by injection of a volume of these gel-like products under or within a targeted skin region such as a wrinkle, literally filling it in and making it less noticeable. Most fillers provide a result that lasts for a year or two while Artecoll may be permanent. The duration that the filler lasts however, should not be the only consideration in choosing a filler product and your doctor will take into account several factors such as the location of the wrinkle, skin quality, and physician preference when advising you on which filler will work best. Read more

               

The Secret to a Profitable Aesthetic Practice or Medical Spa

As the Executive-Director of the IAPAM (International Association for Physicians in Aesthetic Medicine) I receive many calls and emails from physicians looking at entering the aesthetic medicine industry.  The most common request is for Botox training, many believe by only offering Botox, they will be on their way to vast riches.  The reality is that you certainly need to offer Botox treatments (it has been the number one non/minimally invasive cosmetic procedure for years), but it is highly commoditized. Which means, you don’t make much money! Read more

               

Zap away summertime skin problems

Want to peel off in the sun but worried about skin blemishes? Victoria Lambert has some hi-tech answers to spots, lines and moles.

Many unsightly conditions can be dealt with by lasers, injections or other treatments.

With its cloudless skies and soaring temperatures, summer should be the time to peel off a few layers and bask. But for those with unsightly or worrisome skin conditions, the hot weather is just a nightmare. Where is the fun in flashing flesh that’s marred by spots, pigmentation, lines or moles? Here are some hi-tech solutions to summertime skin problems.

Broken veins and capilliaries? Try Fraxel

Italian cosmetic surgeon Dr. Mario Luca Russo suggests a session with a Fraxel laser, which can remove broken veins and blemishes in as little as five minutes. “It is even good for wrinkles,” he explains. “The light from the laser is absorbed by the haemoglobin and water in the blood of the vein, converting it to heat. We call this a thermal injury. If the vein is tiny, it will evaporate quickly, causing the vein to shrink and collapse, disappearing very fast. If the vein is larger, you can expect the blood to coagulate – making it appear darker than before. Gradually it will get reabsorbed by the body. In that case, it can take about a month to disappear.” Read more

               

Internet Guide for Aesthetic Medicine Physicians

According to a Pew Internet & American Life Project study “Health Information Online,” eight in ten internet users have looked for health information online, with increased interest in diet, fitness, drugs, health insurance, experimental treatments, and particular doctors and hospitals. It was also found that women younger than 65, with college degrees are the most likely to use the internet for health information. Interestingly enough this is same target customer for cosmetic procedures.

The WebMD Health Network averaged approximately 41.7 million unique monthly users with total traffic of approximately 963 million page views during the first quarter. This was an increase in unique monthly users of approximately 43% from the prior year.

Both of these statistics confirm the importance of comprehensive websites for physicians who primarily deal in non-reimbursable procedures, such as aesthetic medicine. Since patient education is a critical component in building a successful aesthetic medicine practice, the web gives the physician a great opportunity to educate the patient before they get to the office. In addition, many patients are unsure of what most aesthetic treatments entail, including Botox, Perlane, Juvederm, and Restylane injections, chemical peels, laser hair removal, and laser skin resurfacing. It is important that aesthetic medicine physicians are prepared to spend time to help educate their patients. This is where leveraging the internet to educate your patients can really help an aesthetic practice. Read more

               

IAPAM Aesthetic Practice Startup Workshop - Sept 20, 2010

Presented by the IAPAM, the Aesthetic Practice Startup Workshop will prepare you for all the steps needed to add aesthetic medicine to your practice. This session is lead by medical spa industry expert, Jeff Russell, and will certainly help you avoid some of the common pitfalls of the medical spa / aesthetic medicine industry.  If you are going to open a medical spa or incorporate medical aesthetics into your existing practice, you can’t afford to miss this workshop. Read more

               

IAPAM Aesthetic Practice Startup Workshop - Oct 25, 2010

Presented by the IAPAM, the Aesthetic Practice Startup Workshop will prepare you for all the steps needed to add aesthetic medicine to your practice. This session is lead by medical spa industry expert, Jeff Russell, and will certainly help you avoid some of the common pitfalls of the medical spa / aesthetic medicine industry.  If you are going to open a medical spa or incorporate medical aesthetics into your existing practice, you can’t afford to miss this workshop. Read more

               

ICAAM 2010 in November in Dubai, UAE

Organised by IIR Life Sciences in collaboration with EuroMediCom, the second edition of International Congress in Aesthetic, Anti-Aging Medicine & Medical Spa (ICAAM) will be held from 26-27 of November 2010 at the Al Bustan Rotana Hotel, Dubai, UAE.

This global conference and exhibition will bring together suppliers and practitioners in the field of aesthetic, anti-aging medicine and medical spa, enabling professionals to learn about aging management. ICAAM will be a landmark event dedicated to all aspects of this rapidly expanding field and will showcase the latest technologies and techniques of this USD 50 billion global market.

ICAAM will provide you with a unique opportunity to promote your products and services in a region that represents one of the highest percentages of aesthetics and anti-aging consumers in the world.

For more information, see http://www.antiagingme.com/aa/

               

Off Label uses in Aesthetic Medicine

Off-label prescribing, also known as unapproved use, is the physician practice of prescribing a drug or medical device for a purpose different from one of the indications for which the product is approved by the Food and Drug Administration (FDA). The practice is widespread. Although there are no accurate data, estimates run as high as 60% of all drug prescriptions written in the United States in a given year, including a large proportion of chemotherapy and pediatric prescribing.1

The practice raises a number of legal and ethical issues. Is off-label prescribing a form of human experimentation, triggering the safeguards established to protect human subjects? When is it appropriate in that it conforms to the standard of care? Could a failure to prescribe off-label leave the physician vulnerable to a malpractice suit? Does the physician have a duty to inform the patient that the product is being prescribed off-label? In prescribing a drug for an unapproved use, does the physician act as a “learned intermediary,” thereby relieving the drug manufacturer of liability for resulting patient harm? How does the FDA regulate off-label prescribing? Can a manufacturer promote a product for an off-label use?

When Is Off-Label Prescribing Appropriate?

From a legal and ethical standpoint, off-label use represents a delicate balance between the regulatory objective of protecting patients from unsafe or ineffective drugs and medical devices on the one hand, and, on the other hand, the prerogative of physicians to use their professional judgment in treating patients. Read more

               

Aesthetics Asia 2010

The second edition of Aesthetics Asia Exhibition & Congress will be held on 17-19 September, 2010 at the new Marina Bay Sands, Singapore. The three-day gathering is the largest event in Asia for plastic surgeons, cosmetic surgeons, dermatologists, anti-aging and aesthetic practitioners.

Last year, Aesthetics Asia Exhibition & Congress 2009 hosted to more than 55 exhibitors and over1,400 leading aesthetics specialists and professionals from Europe, Asia, Australia, and the Americas.

Whether you are involved in aesthetic treatments, technology, surgical equipment, weight control, insurance, fitness and physical therapy facilities or equipments, hormone therapies, skincare and anti-aging cosmetics, Aesthetics Asia 2010 is for you!

The conference will discuss the latest cutting edge aesthetic technologies across all major disciplines in the fields of medical aesthetics:

• Aesthetic Plastic Surgery
• Aesthetic Dermatology  
• Anti-aging Technologies and Practice Update
• Medical Spa Managment Conference

Each track provides excellent opportunities to learn and converge with international speakers who will present the latest advancements and research findings in medical aesthetics.
The congress will feature both presentations and workshops providing participants with the perfect opportunity to exchange knowledge with colleagues from around the world.

               

Botox And Dermal Fillers In The Dental Office: Why Choose A Dentist As Your Provider?

According to the American Society of Plastic Surgery, Botox and dermal filler procedures are the two fastest growing cosmetic treatments over the last decade and the dollar amount spent on the two exceeds the combined amount spent on breast implants and liposuction. These procedures have become popular in this uncertain economy because patients want to look better with options that are more affordable and less radical than surgery. The trend is here to stay and if dentists can provide these services in a completely painless way, the added benefit is remarkable.

Cosmetic dentistry has been part of every dental practice for the past 20 years. It is almost safe to say that all dentists are cosmetic dentists. Would we purposely place a restoration on a front tooth that does not look good? Dentists have been designing perfect smiles with veneers, crowns and sophisticated materials, like the newest porcelains that mimic natural enamel, in a superb manner like never before.

Now that dentists have reached such a level of sophistication in facial aesthetic practices, should we keep ignoring the perioral muscles and lips? After all, they are the structures that frame our beautiful “tooth work.”  Ignoring the rest of the face will limit the final, overall aesthetic result. If dentists can deliver beautiful restored teeth, but they are framed by thin wrinkled lips, creased marionette lines and downward facing oral commissures, would the desired effect be the same?

As dentists, we are very familiar with two things: the function of each muscle in the face and giving intra-oral injections. Having the ability to deliver dermal fillers and Botox in a completely painless manner is one of the biggest advantages of getting these procedures done in the dental office. Most patients who have experienced fillers delivered with just topical skin anesthetics say that the level of pain does not grant the results and would not go through the experience again. Read more

               

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