IAPAM Announces Strong Growth in Botox and Weight Loss
March 11, 2010
The IAPAM predicts strong growth in cosmetic injectables and hCG medical weight management programs for 2010. Physicians who incorporate these aesthetic procedures into their practices, will reap significant profit in 2010. The IAPAM’s goal is to provide industry-leading, practical education for physicians by offering the field’s most comprehensive, hands-on, aesthetic training, including: the Aesthetic Medicine Symposium, The IAPAM’s Exclusive Physician (hCG) Medical Weight Management Training, Botox Training, Dermal Filler Training, Advanced Filler Training, and Chemical Peel Training.
In the recently published American Society for Aesthetic Plastic Surgery’s 2009 Statistics, the ASAPS has found that of the 10 million cosmetic procedures completed in the US in 2009, 85% of these procedures were non-invasive. Moreover, while surgical procedures, like eyelid surgery, rhinoplasty and breast augmentations decreased by 17% from 2008 to 2009, non-surgical procedures, lead by cosmetic injectables and laser treatments, increased by 1%.
Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine, offer his analysis on the ASAPS 2009 Procedure Statistics. “As supported by the ASAPS 2009 numbers, it appears that people, influenced by this economy, are putting more invasive procedures like facelifts on hold. Such cosmetic surgical options are down 28.9%. Conversely, more economical ‘liquid facelifts,’ using botulinum toxin products (Botox & Dysport) and dermal fillers, have grown significantly in popularity,” reflects Russell. This growth in non-invasive treatment continues from the previous year.
Moreover, Jeff Russell has seen a similar growth in “physicians adding hCG medical weight loss programs to their practices.” To assist physicians, the IAPAM has launched a new medically supervised weight management training program for doctors and other healthcare professionals. “Our new Medical Weight Management with hCG has garnered great praise from the physicians who have attended,” shares Russell. He also sees the benefits in offering complementary medical weight management and aesthetic medicine treatments to patients. “The next breakthrough will be in laser assisted lipolysis. These procedures have developed to the point where they can be done under local anesthetic in a doctors office.” Laser liposuction paired with medical weight management will be a key growth area for physicians in 2010.
To position themselves to capture this market growth, over 600 physicians, as well as their accompanying medspa managers, registered nurses, and assistants, have attended the IAPAM’s training programs.
Upcoming 2010 educational opportunities
The IAPAM’s Aesthetic Medicine Symposiums in Scottsdale, Arizona:
March 27-29, 2010;
April 24-26, 2010; and
June 5-7, 2010.
The IAPAM’s Exclusive Physician hCG Weight Management Training, in Scottsdale, Arizona:
March 26, 2010;
April 23, 2010; and
June 4, 2010.
Doctors who have attended IAPAM training, testify to the comprehensiveness of the programs and rave that, “the support you get from the IAPAM afterwards definitely makes their courses different than the others.” Indeed, the benefits from attending an IAPAM Educational Event, and membership in the IAPAM, endure beyond the training.
Moreover, the new hCG training has received a resounding endorsement from registrants. “I wasn’t sure if coming tothe IAPAM’s weight loss presentation would be worth it, given the flight cost, hotel etc., but it definitely was,” says a physician from Pennsylvania after completing February’s hCG / Physician Weight Loss Training.
For additional information and to register for an upcoming training session, please contact Jeff Russell, Executive Director, IAPAM, at 1-800-219-5108 ext. 705, or visit http://www.iapam.com or http://www.aestheticmedicinesymposium.com or http://www.aestheticmedicinesymposium.com/physician-hcg-weight-loss-training.
About the International Association for Physicians in Aesthetic Medicine (IAPAM)
The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs) and doctors of osteopathic medicine (DOs). Information about the association,
or about physician certification, can be accessed through the IAPAM’s website http://www.iapam.com or by contacting:
Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x705
e-mail: info@theiapam.com
web: http://www.IAPAM.com
Websites
Facebook: http://www.facebook.com/IAPAM
Twitter: http://www.twitter.com/IAPAM
IAPAM’s Aesthetic Medicine News: http://www.aestheticmedicinenews.com
Become a fan of the IAPAM’s hCG Group on Facebook: http://www.facebook.com/hCGWeightLoss
Watch a preview of IAPAM’s Aesthetic Medicine Symposium at http://www.youtube.com/watch?v=Of-jMxVNLOY
Watch a preview of the IAPAM’s Botox Training Program at http://www.youtube.com/watch?v=Mc6XkuFOHrw
IAPAM Reports on the Best Practices for the use of hCG in Weight Loss
March 1, 2010
The IAPAM is committed to educating physicians in the industry’s best practices for medical weight loss management. In support of this commitment, the IAPAM has completed a survey of several experts in the use of hCG in a medically supervised weight loss program. These experts agree that there are 3 keys to successfully incorporating hCG into a physician-managed weight loss protocol: strict adherence to the protocol and physician supervision, properly sourced hCG, and comprehensive hCG protocol training.
Following a survey of several experts in the use of hCG in medically supervised weight loss program, the IAPAM has determined that there are 3 critical success factors that must be adhered to, to ensure that an hCG program is successful for both the patient and the doctor. These key elements to success are:
1. Patients must follow the protocol precisely and patients should be under a physician’s care, so that possible side effects can be understood and managed;
2. hCG must be sourced from an experienced physician or accredited compounding pharmacy; and
3. Training is essential to ensure that the managing physician: has a comprehensive understanding of the hCG protocol, including past and current research, understands the effects of medication and/or the use of vitamins in the protocol, has access to a variety of 500 cal/day recipes, and other nuances of the protocol that ensure success for the patient. Read more
Increase in Botox Training Correlates with Increase in Botox Treatments
February 11, 2010
The IAPAM identified a correlation between the increase in physicians engaging in comprehensive, hands-on Botox Training, and the significant growth in the 4Q 2009 in botulinums and dermal filler procedures. In a recent survey, conducted by MEDACorp in January 2010, the 4Q year-to-year growth in the delivery of cosmetic injectables, grew by an encouraging 8.1%.
The Key to a Successful Medspa is Training and Injectables
Through discussion with its members, and by analyzing recent healthcare market research, the IAPAM has identified that in the 4Q of 2009 and in the first months of 2010, aesthetic medicine physicians are preforming more cosmetic injectables procedures, more chemical peels treatments and more medical microdermabrasions vs. more invasive treatments. The rationale for this increase may be that the economy is improving, and many of the jobless are looking to be more competitive as they re-enter the employment market. To that end, many job seekers appreciate the competitive advantage of taking a few years off of their faces. In support of this market growth, the IAPAM is increasing its offerings of educational programs like its Aesthetic Medicine Symposium with Botox Training.
Dates for the upcoming 2010 IAPAM Aesthetic Medicine Symposiums will take place on:
March 27-29, 2010;
April 24-26, 2010; and
June 5-7, 2010.
The upcoming 2010 IAPAM Botox/Dermal Filler Training Bootcamps will be held on:
March 6-7, 2010;
April 17-18, 2010;
May 15-16, 2010; and
June 12-13, 2010.
The 2010 dates for the upcoming Advanced Dermal Filler Training are:
March 5, 2010;
April 16, 2010;
May 14, 2010; and
June 11, 2010.
Another Critical Growth Area is Medically Supervised Weight Loss Management
The other area of significant growth among medical spas is in area of medical weight management. By including a medically supervised weight management offering to patients, particularly one that utilizes the latest weight management modalities such as: hCG protocols or ketogenisis, B6/B12 injections, VLCD/LCD programs, the use of lipase inhibitors and prescription appetite suppressants, and laser and ultrasound assisted liposuction.
Therefore, as part of the IAPAM’s commitment to enduring physician education, the Aesthetic Medicine Symposium now includes a NEW seminar on the IAPAM’s Exclusive NEW hCG Protocol and Medical Weight Loss Program training. The upcoming 2010 dates for the NEW Medical Weight Loss Sessions are:
March 26, 2010
April 23, 2010 and
June 4, 2010
It is the conclusion of the IAPAM, that the key to growth in the first and second quarters of 2010 will be offering lower cost, short term procedures (i.e. injectables, chemical peels, skin care and medical microdermabrasion) versus higher cost, long term procedures (i.e. face lifts, breast augmentation). To prepare to capture this market growth in 2010, doctors will seek out professional training programs, offered in medical facilities not hotel rooms, by physicians and other pre-eminently trained medical and business personnel, such as the IAPAM’s Aesthetic Medicine Symposiums, the IAPAM’s Medically Supervised Weight Loss Training, the IAPAM’s Aesthetic Practice Start-Up Seminars, and the IAPAM’s Botox and Dermal Filler Programs.
For more information on the IAPAM’s 2010 calender of Aesthetic Medicine Symposiums, Injectables Training, Medical Practice Start-Up Workshops or Medical Weight Management Seminars, please visit http://www.iapam.com or contact Jeff Russell, Executive Director, IAPAM, at 1-800-219-5108 ext. 705, info@theiapam.com.
About the International Association for Physicians in Aesthetic Medicine (IAPAM)
The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PA’s) and nurse practitioners (NP’s). The IAPAM was founded to unite licensed physicians who practice aesthetic medicine and their supporters. Information about the association can be accessed through IAPAM’s website at http://www.IAPAM.com or by contacting:
Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x705
info@theiapam.com
Websites:
http://www.IAPAM.com
http://www.AestheticMedicineSymposium.com
http://www.aestheticmedicinenews.com
Twitter: http://www.twitter.com/IAPAM
Facebook: http://www.facebook.com/IAPAM
IAPAM’s hCG Facebook Group: http://www.facebook.com/pages/hCG-for-Weight-Loss/265565288919
Botox is trademark of Allergan, Inc.
Physicians Learn IAPAM’s hCG Protocol for Medical Weight Loss
February 3, 2010
A successful medspa doctor needs more than just botox training to grow his/her practice. The most profitable medical spas today offer medically supervised weight-loss programs to their patients. Therefore, in response to this market need, the IAPAM has developed an hCG training program as part of its medically supervised weight loss training program, to educate physicians in the IAPAM’s exclusive NEW hCG Protocol.
In a recent survey conducted by the IAPAM, the importance of physician supervision in an hCG weight loss program was examined. hCG specialists from across the country agreed that doctor management of hCG Protocols is essential in ensuring the success of an hCG diet and protocol. Physicians are in the best position to determine appropriate candidates for hCG protocols and diets, prevent and manage possible side effects on an hCG program, and ensure that their weight loss patients stay the course and understand each phase of the journey. Ultimately, physicians who prescribe hCG programs within their practice can orchestrate success for their patients and for their healthcare business.
IAPAM Publishes “Botox Best Practices” as part of its Botox Training Program
January 25, 2010
The IAPAM has just published a best practices overview for Botox or Dysport cosmetic injectable treatments. As part of the IAPAM’s mission to provide enduring botox training, the IAPAM is proud to provide resources, like the NEW “Botox Best Practices,” to physicians who are new to aesthetic medicine, as well as experienced medspa doctors.
The IAPAM is committed to educating physicians in the industry’s best practices for injecting Botox. In support of that commitment, the IAPAM has culled expertise from across the United States, to create a comprehensive Botox Best Practices E_Report (http://www.iapam.com/best-practices-for-botox-injection-training.html).
The report includes recommendations from noted experts in the aesthetic medicine field, including: Dr. Richard Foxx, Dr. Steven Fagien, Dr. Jennifer Linder, Dr. Eric Berger, Dr. Steven Jepson, and numerous other cosmetic specialists.
The consensus recommendations of the doctors surveyed, includes the following:
- The patient consultation prior to the procedure is critical to a successful outcome;
- Before and after photographs are essential to demonstrate to the patient the changes that have occurred;
- Know your anatomy. This the key to proper injection placement and always inject based on anatomy;
- Watch someone else work and receive “hands-on training;
- Never oversell the longevity of the effect of Botox®. Tell patients that, on average, the Botox® will last about three months;
- Only buy cosmetic injectables from the FDA licensed manufacturer, not third parties or the internet;
- and many more. Read more
IAPAM Announces Top 5 Aesthetic Trends for 2010: DIY is Out, Physicians are In
January 19, 2010
The International Association For Physicians in Aesthetic Medicine (IAPAM) has surveyed its membership, its medical advisory board, and has consulted with numerous experts in aesthetic medicine, to develop a forecast for the top 5 aesthetic medicine treatments or trends physicians and patients can expect to see in 2010.
Aesthetic procedures from Botox to ultrasound fat reduction will continue to out perform surgical options in 2010. Beverly Hills Plastic Surgeon, Dr. Payman Simoni, agrees. “With no light at the end of the tunnel for our troubled economy, the year 2010 will feature a very clear shift toward noninvasive procedures, because these procedures are lower cost, and the recovery time is much less. People will be concerned about taking too much time off of work in an economy that isn’t synonymous with job security,” emphasizes Dr. Simoni. Therefore, by focusing on growth treatment areas, employing proven business marketing techniques and engaging in continuing education, medspa doctors can look forward to continued growth in 2010.
1. Decline of DIY: Doctors will re-position themselves with professional training
The IAPAM’s Aesthetic Medicine Consumer Study, surveyed women across the U.S., ages 21-60 on their perception of various aesthetic medicine procedures. As an apparent reaction to the unregulated medical spa industry, 78% of women rated medical credentials as very important when choosing an aesthetic treatment provider. “The results clearly indicate that most women are concerned about their safety when choosing aesthetic procedures, which is a huge opportunity for physicians who wish to expand their practice with aesthetic treatments,” says Jeff Russell, Executive Director of the IAPAM.
Read more
2010 Physician Botox Training Announced by the IAPAM
December 22, 2009
The IAPAM announces the 2010 dates for its Botox & Dermal Filler Training and Advanced Dermal Filler Training programs. Only with the IAPAM, do physicians participate hands-on, cosmetic injectable and botox training, delivered in a clean medical facility, not a hotel room.
With the recent proliferation of the DIY Botox Trend, physicians must re-position themselves as the most pre-eminently qualified, expert medical providers of cosmetic injectables. Without a doubt, proper Botox Training is critical. To support doctors training requirements in this area, the IAPAM has developed three different programs to train physicians in the injection of botulinum toxins (Botox and Dysport) and dermal fillers (Juvederm, Restylane, and Perlane). Read more
Aesthetic Physician Bulletin: DIY & Illegally Imported Botox
December 2, 2009
The IAPAM has surveyed experts in the cosmetic injectable field to offer this overview for aesthetic physicians, regarding some alarming and illegal trends dealing with cosmetic injectable treatments, specifically: DIY (Do It Yourself) Botox treatments and illegally imported botulinum toxin (Dysport, Botox) product. Without a doubt, proper Botox Training is critical.
The Recent DIY Botox Trend
Recently, there have been several reports regarding DIY “botox-like” injectables, which can be purchased through the internet. A woman in Texas, Laurie D’Alleva, offered consumers a botox-like product called “Freeze,” complete with a “How-To” video, so consumers could administer the botulinum toxin themselves. “The Texas Attorney General is charging D’Alleva with several violations of state law. She could be fined up to $25,000 per violation per day of the Texas Food, Drug and Cosmetics Act, and up to $20,000 per violation of the Texas Deceptive Trade Practices act.” The red-flags regarding this internet offering range from the unrealistically low pricing, indicating the product is not FDA approved, to her complete disregard for the potential life threatening side affects that can accompany the delivery of a neurotoxin into the body by an untrained, unlicensed administrator. Read more
IAPAM Announces Botox Training Program Tips for the New Aesthetic Physician
November 25, 2009
Botox / Dysport injections are the most popular aesthetic medical procedure performed in the U.S. However, such market growth has lead to the undesired reality that physicians mistakenly think that all they need to do is hang out a sign and start injecting. The IAPAM now offers doctors these tips for selecting a botox training program. “Botox is a tool in the physician’s anti-aging arsenal, and patients’ concepts of anti-aging have grown significantly. So its critical that physicians entering this field have comprehensive hands-on botox training,” says IAPAM executive-director, Jeff Russell. It follows, therefore, that new physicians in the field of aesthetic medicine must receive industry-leading training in facial skin and musculature to ensure the most successful patient outcomes. These doctors should seek out comprehensive, multi-day programs, that are taught by by board-certified dermatologists acutely familiar with the skin, and the cosmetic use of botox.
Comprehensive Curriculum
Dermatologist Dr. Jennifer Linder states, “when looking for a botox training program, one should look for a comprehensive curriculum that covers the entire procedure: from initial consultation through to satisfied patient. All training should include didactic as well as hands-on teaching methods.” Read more
Consumer Cosmetic Injectable Safety Tips
November 16, 2009
We’ve all heard of DIY home repairs, but DIY Botox and laser treatments? Yes, in this economy many people are looking at cutting costs, but before you start injecting yourself with cosmetic injectables or using a laser on yourself, you need to evaluate the potential life threatening risks.
Injecting foam insulation around a drafty electrical socket is one thing, but injecting oneself with a botulinum toxin product is quite another. Consumers need to be aware that engaging in DIY laser treatments or cosmetic injectables carry with it a great deal of risk vs. reward. Consumers interested in cosmetic injectable procedures should always engage a professionally-trained physician to administer these treatments. Patients should choose doctors who have completed a comprehensive cosmetic injectable training program.
The International Association of Physicians for Aesthetic Medicine (IAPAM) (http://www.iapam.com), offers consumers the following 4 “tips” on how to ensure their aesthetic medicine treatment is both safe and effective. Read more










