UltraShape: Using Ultrasound to Battle Fat

November 11, 2007

Designed as a ‘walk-in, walk out’ solution dispensed in a physician’s office, UltraShape™ requires no downtime, no follow up maintenance, and no recuperation period. The safe and effective procedure - ranging between 60 to 90 minutes depending on the size and number of target treatment areas — can treat multiple areas like the abdomen, flanks and thighs. Following treatment, patients can immediately resume their daily routines. Clinical results show that after just one treatment there is an average reduction of two centimeters in body circumference, while multiple treatments have achieved enhanced circumference reduction.

note: UltraShape is not FDA approved in the US.

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Dr. Bruce Katz Explains SmartLipo

November 11, 2007

Dr. Bruce Katz is interviewed by Fox News regarding the SmartLipo procedures.

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Does Direct Mail Work?

November 10, 2007

If your marketing plan consists of sending out 3,000 direct mail postcards and waiting for the phone to ring…. “Houston, we have a problem!”

While sending out direct mail postcards is a great way to build your brand, it’s not the best way to get immediate consultations. Your marketing program should also consist of getting client e-mail addresses, giving out referral cards, small display advertising in (local) weekly newspapers, providing procedural informational events, and visiting your fellow business neighbors (who can be a great source of referrals).

Jeff Russell

www.IAPAM.com

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